Skip to content
Auriga accounting
Edit Content
auriga accounting



The trademark register is a vital repository of information for businesses, legal professionals, and the public, providing a comprehensive record of registered trademarks within a specific jurisdiction. It serves as a valuable resource for understanding the landscape of trademarks and their owners. In this introduction, we’ll explore what the trademark register typically contains and its significance in the world of business.


  1. Trademark Name or Logo: This is the visual representation of the trademark, which can include words, phrases, logos, designs, or a combination thereof. It is a distinctive element that identifies the source of goods or services.

  2. Trademark Owner Information: The legal name and contact details of the trademark owner or registrant are provided. This information helps establish the entity or individual responsible for the mark.

  3. Goods and Services Description:

    • Class of Goods/Services: Trademarks are registered for specific classes of goods and services as per the Nice Classification system. The registration specifies the class or classes relevant to the mark.
    • Description of Goods/Services: A detailed description of the goods or services associated with the trademark is included. This description clarifies the scope of protection and the specific areas in which the mark can be used.
  4. Registration Details:

    • Registration Number: Each registered trademark is assigned a unique registration number for identification and reference purposes.
    • Date of Registration: The date when the trademark was officially registered is recorded, marking the commencement of its legal protection.
  5. Trademark Status:

    • Status of the Mark: The registration indicates whether the trademark is “active” (valid and in use) or “expired” (no longer protected). This status helps determine the mark’s current standing.
  6. Trademark History:

    • Filing Date: The date when the trademark application was initially filed is noted. This date serves as the starting point for the registration process.
    • Publication Date: If applicable, the date when the trademark application was published for opposition by third parties may be included.
    • Opposition Proceedings: Information about any opposition or dispute related to the trademark, if it occurred during the registration process, may be documented.
  7. Priority Claims:

    • Priority Claims: If a trademark application claims priority based on an earlier foreign application, the registration may contain details about the priority claim.
  8. Trademark Images:

    • Trademark Representation: In some cases, images or representations of the trademark may be included in the registration, offering a visual reference for easy identification.
  9. Legal Events:

    • Assignment or Licensing Information: Details about any assignments or licensing agreements related to the trademark may be recorded. This information helps track


  • Exclusive Rights: Registration provides the trademark owner with exclusive rights to use the mark in connection with the registered goods or services within the specified classes. This exclusivity helps protect the brand from unauthorized use by competitors.

  • Legal Protection: Registered trademarks have legal protection against infringement. Trademark owners can take legal action against others who use the same or similar marks for related goods or services, safeguarding the brand’s reputation and preventing consumer confusion.

  • Deterrent Effect: The existence of a registered trademark in the register can deter potential infringers from using similar marks, as they are aware of the legal consequences and potential liabilities associated with trademark infringement.

  • Enforceable Rights: Trademark owners can enforce their rights through legal remedies, including injunctions, damages, and the seizure of infringing goods. This helps in preventing unauthorized use and protecting the brand’s value.

  • Brand Recognition: Registered trademarks are publicly recorded in the register, contributing to brand recognition and credibility. Consumers and business partners can easily identify legitimate products or services associated with the brand.

  • Marketplace Clarity: The register promotes marketplace clarity by providing a clear record of trademark ownership and legal status. This transparency reduces the risk of disputes and confusion.

  • Intellectual Property Asset: A registered trademark is considered an intellectual property asset that can be valued and leveraged for various purposes, such as licensing, franchising, or attracting investors.

  • Global Expansion: Registration may be used as a basis for international trademark protection through treaties like the Madrid Protocol, facilitating expansion into foreign markets.

  • Consumer Trust: Registered trademarks signal trust and quality to consumers. They provide assurance that the products or services bearing the mark meet certain standards and are associated with a reputable source.

  • Marketing and Branding: Registered trademarks can be used in marketing and branding efforts to build brand loyalty, increase brand awareness, and differentiate products or services from competitors.

Significance for Businesses:

  • Search and Clearance: It allows businesses to search for existing trademarks, assess the availability of desired marks, and avoid potential conflicts before adopting and registering their own trademarks.
  • Protection and Enforcement: It provides legal protection for registered trademarks, allowing businesses to enforce their rights against unauthorized use and infringement.
  • Transparency: It promotes transparency and accountability in the marketplace, as trademark ownership and legal status are publicly accessible.
  • Brand Identity: It safeguards a business’s brand identity and reputation, ensuring that consumers can trust and identify with its products or services.
  • Intellectual Property Portfolio Management: It assists businesses in managing their intellectual property portfolios, tracking renewal deadlines, and monitoring changes in the trademark landscape.


  1. Financial Planning: Auriga Accounting can help businesses assess the financial implications of trademark registration, including the costs associated with filing and maintaining a trademark. They can assist in creating budgets and financial plans to allocate resources effectively for trademark-related expenses.

  2. Cost Estimations: Auriga Accounting  can provide estimates of the costs involved in the trademark registration process, including government filing fees and any legal or consulting fees. This can help businesses budget for these expenses.

  3. Record-Keeping: Maintaining accurate financial records is essential for tracking trademark-related expenses. Auriga Accounting  can help set up systems for recording and managing these expenses, ensuring that they are properly accounted for and documented.

  4. Tax Implications: Trademark registration expenses may have tax implications. Auriga Accounting  can provide guidance on the tax treatment of these expenses and help with tax planning to optimize your financial position.

  5. Financial Reporting: Auriga Accounting  can assist in preparing financial statements that include trademark-related expenses. This is important for internal decision-making, investor relations, and compliance purposes.

  6. Cost-Benefit Analysis: Auriga Accounting  can help you assess the cost-benefit analysis of trademark registration, considering the expenses involved in the context of the potential benefits, such as brand protection and increased market value.

  7. Compliance: Auriga Accounting  can help ensure that you comply with financial reporting requirements related to trademark registration, which may be necessary for regulatory and legal purposes.

  8. Financial Strategy: Auriga Accounting can work with you to develop a financial strategy that aligns with your trademark registration goals, taking into consideration both the costs and the long-term benefits of trademark protection.