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The Goods and Services Tax (GST) is a comprehensive indirect tax levy on goods and services throughout India. It was introduced on July 1, 2017, and has replaced a number of indirect taxes levied by the central and state governments.

The GST on YouTube income is 18% (9% CGST + 9% SGST). This means that YouTubers who earn revenue from YouTube ads must pay 18% GST on that revenue.

Here are the advantages of GST on YouTube income:

  • Tax Revenue Generation: GST on YouTube income contributes to the tax revenue of the government. It ensures that income earned by content creators through online platforms is subject to taxation, helping to fund public services and infrastructure.

  • Simplified Taxation: GST provides a standardized and simplified taxation framework for online income, making it easier for content creators to understand and comply with tax regulations.

  • Level Playing Field: GST ensures that all online content creators, regardless of their size or location, are subject to the same tax rules. This creates a level playing field and reduces unfair tax advantages for some creators.

  • Transparency: GST helps bring transparency to online income reporting. Content creators are required to report their income accurately, reducing the likelihood of tax evasion and fraud.

  • Input Tax Credit (ITC): In some GST systems, content creators may be eligible to claim ITC on expenses related to their YouTube activities, such as equipment purchases, software subscriptions, and internet bills. This can reduce their overall tax liability.

  • Digital Economy Integration: GST on YouTube income is part of integrating the digital economy into the mainstream tax framework. It acknowledges the growing importance of online income sources in the modern economy.

  • Compliance Incentives: Content creators who comply with GST regulations may have a more stable and predictable tax environment, reducing the risk of audits and penalties.

  • Infrastructure Investment: GST revenue generated from online income can be used to invest in digital infrastructure, which is crucial for the growth of the digital economy.

  • Improved Public Services: The revenue generated from GST can be used to improve public services, including education, healthcare, and infrastructure, benefiting the general population.

  • International Tax Cooperation: Implementing GST on YouTube income aligns with international efforts to ensure that digital platforms pay their fair share of taxes in the countries where they operate, promoting global tax cooperation.

Here are the disadvantages of GST on YouTube income:

  • Tax Liability: Content creators are required to calculate, collect, and remit GST on their earnings from YouTube. This adds an additional financial burden, especially for those who may not be familiar with tax regulations.

  • Complexity: GST can be complex, with different rules and rates applicable to various types of income. Content creators may need to navigate through the intricacies of GST regulations, which can be time-consuming and challenging.

  • Accounting and Record-Keeping: Content creators must maintain accurate records of their income and expenses for GST compliance. This administrative task can be burdensome, particularly for creators who handle their finances independently.

  • Cash Flow Impact: GST payments can affect a content creator’s cash flow, especially if they are required to remit GST on a regular basis. This can strain financial resources, particularly for creators with irregular income.

  • Tax Documentation: Content creators need to issue GST-compliant invoices for their services, which requires understanding and compliance with invoicing requirements. Non-compliance can result in penalties.

  • GST Filing and Compliance: Regular GST filing is necessary to report income and claim input tax credits (ITC). The compliance process can be time-consuming and may require professional assistance.

  • ITC Challenges: While ITC can reduce the overall GST liability, claiming and managing ITC can be complicated, with requirements for matching invoices, reconciling data, and maintaining proper documentation.

  • Impact on Pricing: Content creators may need to adjust their pricing strategies to account for the GST they need to collect, potentially affecting their competitiveness in the market.

  • Legal and Regulatory Risk: Non-compliance with GST regulations can lead to penalties and legal consequences. Content creators need to stay updated with changing tax laws and ensure they are in compliance.

  • International Transactions: For content creators with international audiences, handling GST on cross-border income can be even more complex due to different tax jurisdictions and regulations.

Here are some additional things to keep in mind about GST on YouTube income:

  • YouTubers are required to register for GST if their annual turnover exceeds Rs. 20 lakh (in special category states) or Rs. 40 lakh (in other states).
  • YouTubers must file GST returns on a monthly or quarterly basis, depending on their turnover.
  • YouTubers can claim a refund of GST paid on expenses incurred in the course of their business.


Overall, the GST on YouTube income is a complex issue with both advantages and disadvantages. YouTubers need to carefully consider the implications of the GST before making any decisions about their business.


  • GST Registration: Auriga Accounting can guide you through the GST registration process if you are required to register for GST based on your YouTube income and the applicable tax regulations in your jurisdiction.

  • Income Assessment: Auriga Accounting can help you assess your YouTube income, ensuring that you accurately calculate your taxable income, including advertising revenue, sponsorships, affiliate earnings, and any other sources of income related to your YouTube channel.

  • Record-Keeping: Auriga Accounting can advise you on proper record-keeping practices, ensuring that you maintain accurate and organized financial records for GST compliance. This includes documenting your income, expenses, and relevant invoices.

  • Invoicing Compliance: If you are required to issue invoices for your services, Auriga Accounting can assist in creating GST-compliant invoices that meet the necessary legal and regulatory requirements.

  • GST Filing: Auriga Accounting can prepare and file your GST returns on your behalf, ensuring that your GST obligations are met accurately and in a timely manner.

  • Input Tax Credit (ITC): Auriga Accounting can help you identify and claim eligible input tax credits (ITC) to offset your GST liability. This may involve reviewing your expenses and ensuring that you are capturing all eligible credits.

  • Compliance Review: Auriga Accounting can conduct regular compliance reviews to ensure that your YouTube income is being reported correctly and that you are adhering to GST laws and regulations.

  • Tax Planning: Auriga Accounting can provide tax planning strategies to help you optimize your tax position, minimize your GST liability, and ensure efficient cash flow management.

  • Audits and Disputes: In the event of a GST audit or dispute with tax authorities, Auriga Accounting can represent you and provide support throughout the process, including preparing documentation and responding to inquiries.

  • International Taxation: If your YouTube income involves international transactions, Auriga Accounting can assist in navigating the complexities of cross-border taxation and compliance.